Sownd Project: Anti-Cringe Rave Culture

It all started at Space Miami — 5:56 AM.

I was surrounded by D-bags wearing $500 designer t-shirts…

none of it felt connected to the music.
 

The energy was real.
The sound was evolving.

But the style? Stale.

That’s when it hit me:
There’s no clothing brand that truly represents the House & Techno community.

So I made a promise:
To create something that felt authentic to our scene.
Designs that reflect the rave — no bottle service bullsh*t

That’s when Sownd Project was born.

Fast forward to today:

We’ve got over 7,000 customers worldwide, including some of your favorite DJs — and we’re growing every day.

I’m glad you found us.

Here's a 10% OFF code to get you started: 'First10'


Welcome to the team.

-Zach

Founder | Sownd Project

Back to blog